Just last month, we had the 60 Minutes look at Olive Oil Fraud in Italy, last week, the Olive Oil Times reported on a new anti-fraud labeling plan, and today’s New York Times has brought us an article on pending legislation in Italy. Growers of quality olive oil are enraged at the possibility of reduced penalties for fraud that undermines the value of their olive oil and the importance of olive oil in the marketplace. If companies face minor fines compared to the bounties of cheating or mislabeling, falsely labeled olive oil will continue to be sold to unknowing consumers.
Show in the accompanying New York Times photo, is Nicola Fazzi, the director of the Colli Etruschi cooperative in Lazio, well known for producing quality, authentic olive oils, including Colli Etruschi Extra Virgin Olive Oil.
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